Vaishali K
Marketing Professional
&
Project & Program Manager
Posts by admin
Product Marketing
December 8, 2015
289

The old view of, “telling and selling” no longer exists. It is all about “Satisfying Customer Needs Profitably

Read more
Communication Essentials
November 28, 2015
298

Irrespective of your professional domain, it is crucial to maintain a healthy relationship

Read more
QuickBooks
August 27, 2015
361

Have you ever wanted to expand your knowledge in the world of accounting software?

Read more
Connected Manufacturing
June 10, 2015
504

“There is a vital importance of people, who are always at the center of your culture, processes and in 

Read more
Measuring Marketing Campaigns

Without reporting the results any job is always half-done. Same applies to marketing field. 

Read more
Cisco | 2007 – 2013
June 6, 2015
332

Cisco Networking Academy Marketing Communications

Duration: 6 Years (2007-2013)

Role: Marketing Program Manager

Cisco communicates with Academies around the world to inform, engage and inspire Instructors, Students and Other Important roles around the world.

Accomplishments

Performed trend analysis to reduce the cost of product communication by $30,000/year

Successful planning and execution of the project, ‘Instructor Professional Development Training Resources.’

Improved efficiency of team and reduced cost by 20% through planned processes & training documentation

Reduced IT operational costs by 50%, and improved communication systems.

Responsibilities

Managed the content for twelve different post-login sites for the Cisco Networking Academy

Socialized upcoming events, news, updates, and important info to Instructors, Students and larger community

Managed the Cisco Networking Academy Post Login Website content in 8 different languages which included: Success Stories, White Papers, Banners, Email Templates, Signage, Letterheads, Logos, Color Palates, and others

Streamlined workflows for the team and reduced cost by 20% through training and new process re-engineering

Planned and implemented communication solutions in Cisco NetSpace by implementing agile process

Managed Facebook site for Cisco Networking academy having 750K active subscribers

Additional Information

Curricula Updates

Voucher Promotions

Learning Assessment Tools Updates

Conference

Webinars, Invites etc.

 

 External Marketing CommunicationsTargeted audience

Students

Instructors

Admins

Academy Roles

 

 Internal Marketing Communications

Cisco Networking Academy Post-Login Website Content Management

Marketing Co-laterals in eight different Languages (Success Stories, White Papers, Banners, Email

Templates, Signage, Letterheads, Logos, Color Palates, Presentations Materials etc.)

Resources for the Online Course Assessments

Online Course Materials (At-A-Glance, Datasheets, and Curriculum Materials)

 

Read more
Adobe Systems  | 2014 – 2015
June 6, 2015
313

Creative Cloud Corporate Marketing Team

Duration: 11 Months (2014 – 2015)

Role: Relationship Program Manager

Greatest work can happen anywhere with Adobe Creative Cloud. With new, connected Creative Cloud apps and services, you have all the tools and assets you need to create amazing work across desktop and mobile devices. There are plans for everyone, including students, photographers, and small and medium business.

 

 Adobe MAX Communication

 

 Winback Lapsed Member Communication

  

 Team Renewal Communications

 

 Monthly Digest

Read more
Search Engine Optimization
June 4, 2015
353

If you’re serious about SEO, you should be committed to spending 12 months and $36,000 to $60,000 to start your SEO

Read more
Online Marketing Strategies
June 4, 2015
440

Marketers are aware that their customers and prospects are savvier, more social and this has changed how they make their

Read more
Strategic Project Execution
June 2, 2015
519

47% of unsuccessful projects fail to meet goals due to poor requirements management. www.pmi.org

Read more